Friday, January 16, 2009

Coke Accused of Fraud Re: Vitaminwater Marketing

"Coca-Cola's Glaceau enhanced water business is being attacked by US consumer health advocates, who accuse it of misleadingly marketing its 'vitaminwater' drinks as a healthier alternative to sugared sodas" according to the Financial Times. The Center for Science in the Public Interest (CSPI) says that Coke's statements about its enhanced water "cross the line into outright fraud." The AP also covers the story.

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